Latest News & Best Practices

trade show booth designed and built for Publix

Our 5 Part Framework for Tradeshow Success

It’s honesty hour (always) but especially right now: A majority of people in the industry aren’t following a framework for tradeshow success that makes them stand out and create an IMMERSIVE experience.  There, we said

large trade show booth designed for Rally

How To Exhibit Your Best

As the new year rolls around, improvement is top of mind, and vision for your company’s future is clearer than ever. This means knowing how to exhibit your best and continuing onto that journey. Achieving

20x20 trade show booth designed for Azelis

The Best of Rockway 2022

What a Year! We’re grateful for all of our opportunities and proud of our accomplishments. Take a walk down memory lane with us as we explore our Best Booths from the year. (And get some

publix concert 1

Case Study: Publix (Second Half)

To recap the first half, Publix Super Markets has been sponsoring the Tampa Bay Buccaneers for some time, but this season they wanted to do something different. In late 2021, Rockway helped Publix create a

Are Tradeshows Just Throwing Marketing $$ Away? (Spoiler: Yes and No)

[vc_row][vc_column][vc_custom_heading text=”Are Tradeshows Just Throwing Marketing $$ Away? (Spoiler: Yes and No)”][/vc_column][/vc_row][vc_row][vc_column][vc_separator][/vc_column][/vc_row][vc_row][vc_column][vc_single_image image=”6963″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Tradeshows are a big expense, there’s no denying that. They’re that way for a reason: big costs often have the biggest

trade show success strategies

Trade Show Success Strategies

Find out how you can use trade show success strategies to build your brand awareness. Read on to learn essential strategies to engage potential customers.

digital mockup of a custom trade show booth designed forSecure Transfusion Solutions

Case Study: Secure Transfusion Solutions

Secure Transfusion Solutions wanted a design to replicate the look and feel of their blood donation centers, Trusting Heart Blood Center. To mimic the look of the donations centers at Trusting Heart Blood Center, we decided to add warm tones of the vinyl floor and laminates, moss wall, circular rug, light fixtures, and other accents. The booth was a 20×20 to allow just enough space to network within.

Publix brand activation 20x30 tent

Case Study: Publix Special Olympics

Publix came to Rockway Exhibits for an event activation inside the fan zone area at Special Olympics in Orlando, FL. Publix was there to support an incredible week long event and to provide a “cool lounge” in the Fan Zone Area.